We asked ourselves what kind of bike would make a great first impression. Our Answer, the 2012 EBR 1190RS.
Meet the 2012 EBR 1190RS. Our flagship. Our price and joy. Made with allt he engineering and performance traits we admire in a sport motorcycle. It’s the culmination of years of learning, victories, setbacks along with an unrelenting passion to build a motorcycle on our own terms. We’re happy to share it with the world but honestly… we’re just happy we get to ride it.
Quite frankly, this turned out better than we expected. We knew from the beginning we could build this bike. But we expected any number of roadblocks to knock us off track. After all, starting a company in this economic climate with no other goal than to produce high performance motorcycles takes either a fair amount of ignorance or a brass set. But things kept falling into place. And today, the reward is 389lbs. of meticulously designed sport motorcycle propelled by a powerful 175hp motor. Must be fate.
2012 EBR 1190RS Features and Benefits
Land of the free, home of the brave. Incubator of pioneering technology.
Producing an American motorcycle today means understanding what kind of engineering and componentry will make the bike its absolute best – no matter where it comes from. So, with our global partnerships in full effect, we’re designing and building motorcycles like the 2012 Erik Bull Racing 1190RS that will make the world sit up and pay attention to red, white and blue output.
AT 100, IT’S JUST GETTING STARTED.
The 1190RS will shock even the most experienced sport bike rider with its performance, styling and handling. Problem is, we’re only making 100 of them. Including a handful with the Carbon Edition Package. Own a piece of motorcycle history.
About EBR – Erik Buell Racing
The Governor is off.
Building motorcycles without compromise. It’s been Erik Buell’s dream for more than 30 years. It’s no longer a dream. Introducing Erik Buell Racing. EBR is the very definition of the American spirit. Motorcycles designed and manufactured in East Troy, Wisconsin embodying superb technology from around the world. Whether it’s Austrian four-stroke, liquid-cooled power plants or Swedish suspension components, EBR engineers global performance integration into every model. We’re starting slowly, building only 100 of our inaugural 1190RS models. After that, we’ll ramp up with more production and other models. Perhaps you’d like to be a part of motorcycle history by owning one of the first EBRs to roll off the line. Maybe you’re just curious to see what we can do with nobody looking over our shoulder. Whatever your interest level, we can promise the ballsiest American sport motorcycles ever built .
Upright and roaring
Before he was a successful engineer/motorcycle designer/motorcycle manufacturer, Erik Buell was a motorcycle racer. And like any good racer, when you get knocked down, you get right back up.Well Erik is not only back up, he and the rest of us are running hard and fast. We think like racers, making decisive, aggressive and calculated decisions. But we also think like passionate riders. We make bikes that we want to ride. Most of all, we feed off Erik and his fire-in-the-gut passion to build fast, magnificently engineered motorcycles.